Back to Press Releases

CellTrust® Announces Immediate Availability of Advanced Mobile Flight Tracking Offering-FlightAssist™

FlightAssist Version 1.0, Launching with a Free Promotion to the General Public, Gives Travel-related Businesses a Competitive Edge

SCOTTSDALE, Ariz. - August 8, 2007 - CellTrust Corporation ( today announced the immediate availability of FlightAssist version 1.0, a travel-oriented mobile alerting service that is offered free to the general public. FlightAssist gives travelers an easy way to track flight delays or cancellations via their mobile phones as well as receive up-to-the-minute information about gate changes. Additionally, FlightAssist gives airlines, travel agencies, and other travel-oriented businesses the ability to provide their customers with real-time, travel-related information, such as flight arrival and departure times. This ready-to-use service also gives travel businesses which haven't yet implemented mobile phone flight tracking, the ability to extend their brand and value to the mobile device-keeping them competitive with travel sites that have already begun setting this mobile service expectation with road warriors.

Travelers using a mobile phone with SMS-enabled (short message service) account can use FlightAssist service, which currently supports data from 16,084 airports and 1,398 airlines, at For a limited period, travelers can utilize FlightAssist for free by entering a promotional code, 123123. Easy-to-access and use, FlightAssist also includes the ability to send flight information simultaneously to a "Circle of Friends" through multi-contact notification.

As noted by Christopherson Travel ( Owner and President Mike Cameron, "Traveling in and of itself can be daunting and exhausting, and even more so when you are sidelined by itinerary challenges such as flight, gate, or terminal changes. However, these flight logistic challenges are quickly diminishing through the use of mobile alerting services. Using their mobile phone, travelers are now beginning to receive timely, automatic flight tracking notifications that bring them, their colleagues and families peace of mind from the beginning to the end of their trip."

The challenges noted by Cameron were illustrated recently when USA Today reported on June 5, 2007 that air delays are at their worst level in 13 years, with 28 percent of flights being late in the first four months of 2007 and almost 3 percent of flights cancelled domestically. FlightAssist gives travelers the ability to quickly respond to delays attributed to weather, late arriving aircrafts, maintenance and crew problems, and coordination of flights at airports, among other issues.

"Making mobility easily accessible, secure and applicable to many industries is critical for market adoption," said CellTrust CEO Sean Moshir. "Having recently launched its mobile academic emergency notification offering CampusReact, CellTrust is rapidly demonstrating to marketers and enterprises alike how to increase brand awareness, return on investment, and advance key performance indicator metrics via the mobile device."

FlightAssist can be purchased from CellTrust as a customized offering or as a value-added service for travel agencies. FlightAssist can be easily incorporated into an existing travel portal with the addition of a hyperlink from CellTrust. Businesses wanting the value-add option can purchase volume message credits from CellTrust, which are used upon scheduling a flight itinerary with their customer. This option provides the business with the ability to offer FlightAssist as either a value-add or for-fee service. Interested travel agencies, online travel portals, airlines, and other travel-related businesses should contact CellTrust Business Development at (480) 515-5200, ext. 304.

About CellTrust® Corporation

Corporation is a mobile information delivery provider that utilizes its Secure Mobile Information Management platform, which includes software and services designed to protect the integrity of information and transactions in the mobile and wireless environment. A partnership with CellTrust gives businesses the ability to take their brand and offering experience to another marketing level by delivering only relevant and often personal content directly to respective stakeholders to empower a meaningful and lucrative exchange via the mobile device. CellTrust makes available its mobile information delivery offering - RelationshipMobile™ comprised of Mobile Messaging Suite, Mobile Marketing Suite, Mobile Application Suite, in addition to vertical offerings CampusReact™ ( and FlightAssist™ ( - to 218 countries using 700 carriers providing the intelligent and secure delivery of information to the mobile phone. CellTrust's offerings are currently mobile enabling advertising/marketing, education, finance, travel, hospitality, technology, and government markets, among other vertical sectors. For more information, visit

©2007 CellTrust Corporation. All rights reserved. CellTrust, the CellTrust logo, and the CellTrust product names and logos are either registered trademarks or trademarks of CellTrust Corporation. In addition, other company names and products mentioned in this document, if any, may be either registered trademarks or trademarks of their respective owners.